49th Annual 'Swim for Sight Polar Bear Day

Sunday, March 4th 2018
Krull Park - 6108 Lake Rd. - Olcott
10:00 AM - 4:00 PM


The Swim for Sight has been one of the region's most popular winter events for the last 49 years. There are none more dedicated to fundraising for worthy causes than polar bear swimmers. And there are no polar bear swimmers more dedicated than those that plunge into the icy waters of Lake Ontario to raise money for the blind and visually impaired

Plus there are rewards for braving the cold:

  • A Swim for Sight T shirt if you raise $25
  • A Swim for Sight T shirt and Sweatshirt if you raise $100
  • A Swim for Sight T shirt, Sweatshirt and Jacket if you raise $300 or more


Costumed participants parade down Main Street and traverse the path to the frozen shore, sponsored and cheered on every step of the way by family, friends and co-workers. Thousands of spectators gather on the snow covered terraces of Krull Park, surrounding the shoreline and encourage their favorite swimmers to frolic in the frigid water

  • Vendors
  • Music
  • Tailgating


Sponsorship makes it all possible - and that can be done lakeside, or from the comfort of home.  Consider sponsoring a swimmer, or making a general donation to support the brave souls that are #FreezinForAReason!

Funds raised at this event support a variety of worthy causes in the Niagara County area